The most harm of all is done when power is in the hands of people who are absolutely persuaded of the purity of their instincts and intentions.Milton Friedman
Advertising is the art of convincing people to spend money they don't have for something they don't need.Will Rogers
Truthful words are not beautiful; beautiful words are not truthful. Good words are not persuasive; persuasive words are not good.Lao Tzu
Rhetoric may be defined as the faculty of observing in any given case the available means of persuasion. This is not a function of any other art.Aristotle
My most brilliant achievement was my ability to be able to persuade my wife to marry me.Winston Churchill