Quote  ·  Added 14 February 2026

Everyone who's ever taken a shower has an idea. It's the person who gets out of the shower, dries off and does something about it who makes a difference.

Nolan BushnellBusiness Advice from Nolan Bushnell, GamesRelated, 2002
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The unglamorous follow-through matters most

We all know that feeling: you're under the shower, mind wandering, and suddenly something clicks. A better way to organize your day. An idea for helping a friend. A project you've been avoiding. The shower becomes this accidental thinking space where good ideas seem to surface naturally. Then you step out, get dressed, and by the time you're making coffee, it's already fading.

The real separator between people who matter and people who stay stuck isn't having ideas—it's that unglamorous moment right after. It's choosing to write it down instead of letting it dissolve. It's texting a friend about it that same day instead of waiting. It's doing the small, slightly inconvenient thing that turns a shower thought into actual reality. Most people stop there, which is why most ideas disappear like steam.

What makes this worth remembering is that it cuts through the romantic notion of inspiration. You don't need to be smarter or more creative. You just need to be one of the few people willing to act when the idea is still wet and uncomfortable—when it's not yet polished into something safe. That's the only difference between an idea and a difference.

The author

Nolan Bushnell

b. 1943

Nolan Bushnell is an American entrepreneur and engineer best known as the founder of Atari, Inc., and for pioneering the video game industry. He created and introduced the iconic arcade game Pong in 1972, which helped popularize video gaming in public entertainment venues. Bushnell has also been influential in various technology ventures and is recognized for his contributions to both gaming and entrepreneurship.

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Tobi6 months ago

What a nice Quote from the founder of Atari. Btw .. the idea for this project I had under the shower. 🚿