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Bruce Barton was an American advertising executive, author, and politician, born on August 5, 1886. He co-founded the advertising agency Batten, Barton, Durstine & Osborne and is known for his influential work in the field of marketing, particularly for popularizing the concept of brand storytelling. Additionally, Barton served as a U.S. Congressman from 1937 to 1941, where he focused on promoting business interests and was involved in various social issues.

1886–1967·lived 80 years