The Walt Disney Company is an American diversified multinational mass media and entertainment conglomerate founded on October 16, 1923, by Walt Disney and his brother Roy O. Disney. It is best known for its film studio division, particularly for creating iconic animated characters such as Mickey Mouse, and for its theme parks, including Disneyland and Walt Disney World. Over the years, the company has expanded its influence in various sectors of entertainment, including television, merchandising, and digital media.