If you want to reach a large audience appeal to idiots.How to Create Advertising That Sells, 2013
Author · 3 quotes
David Ogilvy was a British advertising tycoon and the founder of the advertising agency Ogilvy & Mather. Known as the "Father of Advertising," Ogilvy is recognized for revolutionizing the advertising industry with his creative and data-driven approach, and his iconic campaigns for brands such as Rolls-Royce, Dove, and Guinness.
1911–1999·lived 88 years
If you want to reach a large audience appeal to idiots.How to Create Advertising That Sells, 2013
The secret of long life is double careers. One to about age sixty, then another for the next thirty years.
The consumer isn't a moron; she is your wife.Confessions of an Advertising Man, p. 96, 1963
That’s all 3 quotes by David Ogilvy.